Cursos e webinars

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Transporte e Logística Internacional

O Curso Internacional de Transporte e Logística é um guia para aqueles empreendedores e/ou Pequenas e Médias Empresas (PMEs) que desejam se aventurar no Comércio Internacional e têm pouca ou nenhuma experiência na área. É por si só um auxílio para produtores, potenciais exportadores ou importadores que buscam comercializar seus produtos no exterior, uma vez que apresenta conceitos básicos que serão úteis em suas gestões. O curso é composto por várias unidades, e o aluno vai obter conhecimentos relacionados com as seguintes áreas: Processo de exportação e fontes de informações relevantes, como clientes em potencial e possíveis barreiras ao comércio Contratação e Incoterms Elementos que compõem o preço de exportação Documentos, certificados e requisitos gerais no comércio internacional Modos de transporte e sua escolha Gestão de transporte e suas alternativas, incluindo agentes de carga e consolidação Alternativas e informações sobre Gestão Aduaneira Informações importantes sobre o Contêiner Multimodal, e a proteção física da mercadoria Seguro e proteção legal de sua mercadoria Modos de pagamento e cobrança O processo passo a passo de embarque marítimo O curso oferece, ainda, sugestões e recomendações sobre os diferentes tópicos discutidos, além de uma ampla gama de exemplos para melhor ilustrar os conceitos. Você encontrará certas questões de regulamentos e requisitos locais específicos que não se enquadram na estrutura do curso devido ao nível de detalhe que seria necessário para cobrir cada país e à sua natureza mutável. Ao final do curso, esperamos que você tenha adquirido o conhecimento necessário para iniciar seus esforços de Comércio Exterior, e saiba consultar as fontes de informação adequadas para realizar suas operações. Baixar documento: Syballus_Transporte e Logísitca Internacional

Health (NBIC - Nanotechnology, Biotechnology, IT and Cognitive Science)

The globalization of healthcare and related services has had a wide-reaching impact on the global services sector. From records management to medical tourism, it is one of the most cross-cutting outsourcing fields, requiring a diversity of human resources and ripe for new innovations. Healthcare BPO, already a USD 170 billion market in 2016, continues to grow above 10% annually. Some of the most high-tech and promising emergent specialties are in the areas of nano- and biotechnology. Global pharmaceutical and medical device manufacturing companies increasingly rely on specialized clinical and preclinical research, and customized bio-manufacturing. As a result, the biotechnology services outsourcing market is expected to reach USD 92.9 billion by 2025 (Grand View Research). Breakthrough technologies like gene editing, immunotherapy, nanotechnology, and big data are all expected to have a big impact on the direction of this sector in the coming years. In this groundbreaking growth market, how is the LAC region developing and promoting its capabilities to deliver innovative, specialized, and secure health services? Moderator: Massimo Manzi, Executive Director of the Council for the International Promotion of Costa Rica Medicine - PROMED Speakers: Gabriela Couto, CEO of Marketplaza and President of the CR Biomed Cluster Ricardo Salazar, Head, Government and Public Affairs & Advocacy for Latin America, Sanofi KP Bannanje, Senior Director - Consulting Services, Neusoft America

The Future of the Sharing Economy and Implications for the services sector

The “sharing economy” is not a sector, but rather a new delivery model that will have an impact across all services. While typically services outsourcing previously required high-level outreach and negotiations to build a B2B relationship between companies, outsourcing of services can now be implemented nearly instantaneously and to individuals as well as businesses. The biggest successes in this space to date are among those early adopters who created the platforms on which resources and information are pooled and parceled out according to demand. These include, of course, notable market-makers Uber (in local transportation) and AirBnB (in housing rentals). Driving this trend is the push for operational efficiency and scalability, the rapid proliferation of mobile technology, and evolving labor practices. While new platforms spring up to implement the sharing model in seemingly every niche of the economy, perhaps the greatest new opportunities lie in partnerships, e.g., food delivery services that leverage the existing network of Uber transportation to fulfill deliveries. Understanding the role of sharing in the future economy is ‘key’ to ensuring value chain integration from initial software development to implementation in new locations. Moderator: Luiz Ros, Special Advisor for Innovation Digital Economy Initiative, Office of the Presidency, InterAmerican Development Bank Speakers: Shawn Sullivan, Public Policy lead for Central America and the Caribbean, AirBnB Inc. Ivo Côrrea, Policy Director for CA & Caribbean, Uber Technologies Inc.

Authorized Economic Operator

Please, note that the videos are in Spanish but they have English subtitles available. To enable English subtitles, look for the “Closed Captioning” icon “CC” on the bottom bar and click on it. Customs administrations are currently faced with the challenge of dealing with the growing movement of goods and doing so on a stage that is full of global threats. For the global economy, and of course for the economy of our own region, participation in international trade is essential to continuous growth and to improving quality of life for our citizens.  The Authorized Economic Operator program is the answer to this situation, offering a solution to these needs that is based on trust and cooperation. Through this program, companies associated with the international trade supply chain can obtain an Authorized Economic Operator certification that will enable them to act according to certain secure and effective criteria and to receive recognition and trust from customs authorities. If your company, no matter how large or small, is associated in some way with international trade, this course is for you. Throughout the course we will try to answer the following questions: What does it mean to be an AEO? What advantages will my company receive if it is AEO certified? What are the requirements I must fulfill? How do I access the program? After finishing the course with an overall score of 80% or higher, you will be able to request a participation certificate by sending an email to:

Best Practices from Top Outsourced Cities and Regions

Latin America and the Caribbean (LAC) global service providers comprise a maturing and multifaceted sector, long offering great promise and today manifesting impressive results. A region of great intrinsic opportunity, LAC participants in this global marketplace benefit not only from natural advantages like location, language and cultural affinity, but also an entrepreneurial spirit and many supportive governments determined to optimize their participation in a dynamic industry. Compared to more consolidated powerhouses like India and the Philippines, large players like China and Russia that offer unparalleled scale, and European platforms with human capital and business climate advantages, LAC has one underappreciated competitive advantage – its emergent status combined with high levels of global connectivity and access to information endows the region with the ability to learn from successes across the globe and adapt dexterously to a dynamic business landscape. The companies and clusters that have propelled those cities – notably San José as the top-ranked city in the Americas in 2016 – also provide noteworthy best practices to providers across the globe. This panel offers one such opportunity for productive dialogue and inter-regional comparison and learning. Moderator: John Biggs, East Coast Editor, TechCrunch Speakers: Avinash Vashistha, Chairman and CEO of Tholons Inc. and Former Chairman and Country Managing Director- India of Accenture Services B.V. Naidu, Chairman of Sagitaur and Co-Chairman of Karnataka ICT Group (Bangalore) Charles Aird, Global Leader of the PwC Shared Services and Outsourcing Advisory and Business Transformation, PwC

Digital Marketing

Digital media is changing at an incredible speed. This revolution has radically changed the way we interact and communicate. As a result, marketing and trade have entered a new era of opportunities. We are faced with a change that cannot be ignored. In this regard, the aim of this course is to provide basic knowledge on how to implement a digital marketing strategy and how to create an online business. If you want to learn the basics of how to market your products more effectively via digital platforms, you are in the right place. You will learn how to use the basic tools of digital marketing to differentiate yourself from the competition and secure a better positioning in the market. We will walk you through the process of discovering what strategies suit you best, depending on the goals you want to achieve. If, in addition to implementing these strategies, you want to sell your products online, you will find the guidelines and tools we will show you to help you set up your own online business very useful. If digital marketing and e-commerce are new for you, this course will help you acquire the know-how you need to take your first steps. By the end of the course, you will be able to answer the following questions: What are the latest trends in the digital world? Why is it important to define your target market in order to achieve good positioning? What are the main digital marketing strategies? Why is having a website so important? What tools exist for measuring results? How should I prepare a digital marketing plan? How can I create my own online business? For questions or more information, contact us at this email:
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