Section outline
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“Users marry the one who solves their problem the best"
Welcome to Business Model!
In this third topic we would like to share with you the following learning objective and the concepts we will address for each of our four classes.
Objective:
Understand the importance of placing the customer at the centre of building products/services and how to find opportunities for the business through value generation and developing relationships with competitors.
Concepts to develop:
1. Levelling: Value proposition and its roadmap.
2. Innovation: Canvas and platform business models
3. Transformation: Adding value in the operating model
4. Tool:Map of disruptive business models
Remember that at the end of the topic presentation, we will do an individual challenge through our tool; it is scored, cumulative, and will help us measure your performance on your way to becoming a digital transformation champion.
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Download the document "Canvas (EN)" to develop the activity proposed in class.
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